Hearst cuts deal to source user-gen freelance content

02 Mar 2009

For the last several years, user-generated content site Helium has amassed 1.2 million articles on topics from sports to spirituality. The site pays contributors based on page views and helps budding journalists bid on assignments from publishers.

The service just took a big step forward when Hearst announced it will partner with Helium to source content for its newspapers.



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Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.