More on the fuzzy math of audience measurement

25 Mar 2009

A must read on the fuzzy math of online audience measurement for publishers can be found in Technology Review's latest issue.

The frank piece, But Who's Counting: No one really knows how many people visit websites. A San Francisco startup and Google are both working to change that, is written by Ja



Access the full article now

If you are a current client please log in below.

Share

mya frazier