MySpace decline leads U.S. social media ad spend down
15 May 2009
U.S. ad spending on social networks will fall 3 percent in 2009 to $1.14 billion in 2009, from $1.18 billion in 2008. That’s a significant turnaround from previous years. Spending grew an estimated 33 percent in 2008 and 129 percent in 2007.
The reason, says EMarketer which released the results, is du