B2B social marketing tips from Tippit and Netprospex
by Sharon Hill
22 Jul 2009
We sat in on a Webcast by Netprospex and Tippit, about using social media for B2B marketing. Perhaps the most prominent lesson we've learned from Webinars about social media - and this one was no different - is that the best way to virally market your product and ideas is to offer a free Webinar about virally marketing products and ideas.
Gary Halliwell, CEO and co-founder of sales and m
Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.