Tips on how to make hyperlocal work

31 Jul 2009

Mark Potts, co-founder of the defunct hyperlocal citizen-journalism experiment BackFence, shared some thoughts on lessons he learned during his tenure at the company. While “some of BackFence's problems were internal and self-inflicted,” Potts is still “very optimistic that a similar model can and will succeed.

We’ll summarize Potts’s main points here, b



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Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.