Do Facebook ads work?

22 Sep 2009

MediaWeek just announced that parent Nielsen has signed a multyear global deal with Facebook. Until the end of 2009 Nielsen will conduct hundreds of studies about the effectiveness of advertising on the social network. Facebook will handle consumer privacy



Access the full article now

If you are a current client please log in below.

Share

Mark Whittaker

Mark Whittaker joined the AIM Group as sales director in March 2009. His career in newspapers spans 30 years as a reporter, editor and online manager. He spent seven years as online managing editor and online director for PittsburghLive.com and the Tribune-Review Publishing Co. in Pittsburgh, and later worked as interactive media director for Beaver Newspapers Inc. in suburban Pittsburgh. At Beaver Newspapers, he was responsible for day-to-day advertising, design and operation of the company’s Web sites, supervising a staff of eight. At Tribune-Review, he oversaw about 20 Web sites, including ad sales, coordination between the Web sites and affiliated newspapers, and negotiating partnership agreements. He is based near Pittsburgh.