Google makes mobile move, buys AdMob

09 Nov 2009

Google announced that it was acquiring privately held AdMob for $750 million in an all-stock transaction. AdMob is one of the largest mobile display-ad platforms. Closing of the transaction was not disclosed, as there could be some regulatory review.

According to Citi, it's Google's third-largest acquisition following DoubleClick ($3.1 billion) and YouTube ($1.6 billion), and its second-



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Jim Townsend