Chevy does SXSW the social media way

09 Mar 2010

 

The 24th annual SXSW Music and Media Conference begins Friday, March 12, in Austin Texas. To take advantage of the enormous popularity of this music and technology festival, Chevy devised the Chevrolet SXSW Road Trip Challenge, with teams of SXSW and social media devotees from all over the United States supplied with various Chevy vehicle models.

The eight Chevy teams are n



Access the full article now

If you are a current client please log in below.

Share

Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.