All eyes on SeLoger as Nomura called in

20 Sep 2010
Last week the board of SeLoger turned down Axel Springer's acquisition offer of €34 a share, a proposal that put a total value on the company of €566 million. This has led some analysts to infer that SeLoger overvalues itself. In fact, the portal's board was specific in its rejection of the offer on the grounds that it "fails to reflect the intrinsic value of SeLoger.com's prospects for growth."


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Steve Shipside

Steve Shipside has been a technology and business journalist since 1990. He has written for numerous daily newspapers (Guardian, Times, Telegraph etc.), websites (including the BBC), and TV (he was a presenter for the Blue Chip business program on Sky TV). Over the years he has written just about everything from celebrity chef interviews for Healthy Eating magazine to Spice Girls profiles for French fashion magazine Citizen K. His specialty, however, is communications and marketing, which is a subject that he covered extensively for Wired as well as trade titles Campaign, Ads International, and Revolution. He has also published books on e-marketing (Capstone), presentations (Dorling Kindersley), communicating effectively (DK), and CVs (Dummies guides). He is based in Paris and London and writes news, features, and analysis on the U.K. and French markets for the AIM Group, as well as training French newspaper journalists in the dark arts of social media.