MySpace debuts massive home page ad – for Facebook
by Sharon Hill
23 Sep 2010If you visit the home page of MySpace today you'll see a dynamic full-width, nearly half page deep ad from ABC. Yesterday, this new banner product kicked off with an ad for the new Facebook movie, ironically enough. When MySpace visitors reacted to The Social Network's ad by clicking on it to view the trailer, hear the soundtrack or even visit the movie's website, they didn't leave MySpace.
Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.