Prudential Realty: Homefinder, SCVNGR great event

25 Oct 2010
Social media + mobile = home sales and powerful marketing. That's the conclusion of Tony Floyd, SVP marketing for Prudential Georgia Realty of Atlanta, after his company's participation in the recent HomeFinder Race for the Home. The mobile-enabled face to face SCVNGR hunt sold homes for this sole participating brokerage, but also delighted its agents with the event's powerful foot in the door for


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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.