Homes.com vs. Zillow, a lead gen discussion

22 Aug 2011
In his Property Portal Watch Workshop presentation in San Francisco, Andy Woolley, VP of Homes Media Solutions at Dominion Enterprises, talked about Homes.com, and compared its traffic and lead generation to other real estate portals. He said that Homes.com was more like Realtor.com than Zillow and Trulia, and that its users were essentially the stronger leads for agents. We weren't convinced. Dur


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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.