Google reports what users want most from mobile sites today

27 Nov 2012
Google studied what smart phone and tablet users wanted from websites, and what they wouldn't tolerate. While the methodology is missing from the study, the points it make are worth note:
  • When they visited a mobile-friendly site, 74 percent of people say they're more likely to return to that site in the future
  • 67 percent of mobile users say that when they visit a mobi


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    Jim Townsend

    Jim Townsend, editorial director and a principal of the AIM Group, is a career journalist, consultant and interactive media pioneer with more than 35 years of experience in news management. Townsend joined the AIM Group in 2001 as an analyst and consultant and became a part-owner in 2003. He is based in Houston. He leads a global team of analysts who report media industry trends in North and South America, Europe, India, Asia, Australia and other countries in the Pacific Rim.