By 2018 mere 4% U.S. local hiring spend will be job posts, says Borrell
by Sharon Hill
23 Apr 2014According to media research firm Borrell Associates, half of recruitment advertising spend in the U.S. in the current year will be made up of fees for hiring-related services rather than traditional job listings or resume access. For local hiring, the spend is even more skewed - with 13 times as many dollars going to services as are going to listing fees. By 2018, with regard to local recruitme
Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.