Tough time recruiting IT folks? Try beer
by Sharon Hill
21 Jul 2014In Boston at least, beer has become a hot incentive for local companies who are valiantly competing for new technical staff, and as well concerned about keeping them. Perhaps if you're a Boston-area recruitment publisher you might want to start soliciting display advertising from beer distributors, for placement near your job ads. It sounds like this guzzling gambit is working for these employe
Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.