13 Aug 2014
The desktop visits of Pkw.de
, one of Germany’s top six auto sites, fell away dramatically from about 600,000 in December last year to 100,000 in May this year (look at SimilarWeb chart below). Exactly what caused the audience to suddenly stampede away from the site, wasn’t clear.
Recently, Rheinische Post Mediengruppe invested in Pkw.de, and thi