OLX-Pakistan plans TV campaign

30 Aug 2016

OLX Pakistan, which says it is showing significant growth, plans a television campaign in September to build brand loyalty — focusing on its two major categories, cars and electronics.

The Naspers-owned site said the number of people listing on OLX.com.pk grew 20 percent plus and listings more than 30 percent in the past year. Overall, it handled 8.5 million listings, the company said. OLX claims to be the No. 1 classified marketplace in Pakistan.

 

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Tariq Ahmed Saeedi

Tariq Ahmed Saeedi covers Pakistan. Tariq is curious to dig up stories revealing the potential of technologies in turning things around.