Cool offices: Inside Israel’s Yad2
12 Jun 2017
Yad2 is Israel’s No. 1 classified site, leading in every vertical category plus general classifieds to boot. The company was acquired by Axel Springer in May 2014 for $228 million. Two years later, Yad2 moved into some spiffy new digs in Tel Aviv.
We visited the Yad2 office last week. It’s one of the most Silicon Valley-ish we’ve seen in Israel, with nearly every corner, surface and floor space designed in startup chic.
In Yad2’s case, that means secondhand chic: old telephone booths, a punching bag, a vintage typewriter and 1970s high school-style lockers. Which makes sense since Yad2 means “secondhand” in Hebrew.
We asked Yad2 CEO Yavin Gill-more if we could share some photos as part of our occasional “Cool Offices” series and he said sure. He sent us these.