Marketplace

Noon, long-awaited Souq opponent, to launch soon

By Ayman Helal / Marketplace
22 May 2017

Noon, long-awaited Souq opponent, to launch soon  

The launch of e-commerce site Noon.com in the Middle East, originally planned for January, was officially pushed back to "later this year". Noon.com is being developed as an alternative to Amazon-owned Souq.com in the Middle East. It is the brainchild of businessman Mohamed Alabbar, chairman of Emaar.