Tag: autotrader.com


Hyundai live CPO feed on AutoTrader.com

Hyundai live CPO feed on AutoTrader.com

AutoTrader.com, one of the major U.S. automotive marketplaces, just announced it will begin carrying a live feed of all Certified Pre-Owned (CPO) Hyundai automobiles currently available at more than 790 Hyundai retailers across the United States.

All Hyundai CPO vehicles will be imported into the AutoTrader.com database and will be placed in the standard listings section o


AutoTrader.com listings to publish via Cox Radio and AJC

AutoTrader.com listings to publish via Cox Radio and AJC

In an arrangement that just makes sense given their mutual ownership by Cox Enterprises, AutoTrader.com has expanded the reach and audience of its auto classifieds through a partnership with Cox Media Group and The Atlanta Journal-Constitution. The agreement covers not only vehicle listings but automotive content as well.

Under the Cox agreement, AutoTrader.com will p


YuMe and AutoTrader.com networks collaborate

YuMe and AutoTrader.com networks collaborate

YuMe, a dedicated video ad network headed by former Freedom Interactive CEO Michael Mathieu provides a video ad management platform called ACE. YuMe Networks today announced a partnership with AutoTrader.com Access, AutoTrader.com's automotive advertising network based on reve



Avoiding online scams with the help of AutoTrader.com

A recent AutoTrader.com survey of online shoppers, conducted by Harris Interactive, concluded that two thirds of these shoppers worry about online scams, and half of these worriers do so because they or their acquaintances have already been victims of an online scam.

With the mission of providing a safe online shopping and information-sharing experience, AutoTrader.com engaged the help o


AutoTrader.com layoffs and other changes

AutoTrader.com layoffs and other changes

In a slightly vague though classy online video, AutoTrader.com executives talked to its 40,000 automotive dealer advertisers about changes planned for the online vehicle sales giant.

CEO Chip Perry and SVP of Dealer Sales Alan Smith announced the layoffs of an undisclosed number of AutoTrader.com sales staff


AutoTrader.com expands its TV buy

AutoTrader.com expands its TV buy

AutoTrader.com plans to add ESPN/ABC to its broadcast media advertising buy, doubling its media exposure, according to MediaPost.

AutoTrader.com commercials and in-program integration will become part of "Monday Night Football" on ESPN; college football; NASCAR Sprint Cup races; and Major League Baseball broadcasts on ESPN.

The additional commercials will begin in July. Th


GraphOn settles with CareerBuilder, Classified Ventures

GraphOn settles with CareerBuilder, Classified Ventures

GraphOn Corporation has settled its lawsuit against CareerBuilder and Classified Ventures. The terms of the settlements were not disclosed.

We first wrote about GraphOn in CIR 7.01 (Jan. 11, 2006) after the company sued AutoTrader.com for patent infringement of GraphOn’s “unique method of maintaining an automated and network accessible database.” That suit was


AutoTrader.com re-launches enthusiast site

AutoTrader.com re-launches enthusiast site

AutoTrader.com has re-launched its enthusiast Web site with new social media features. AutoTraderClassics.com, which is aimed at buyers and sellers of classic cars as well as enthusiasts, will use technology from ICrossing to allow fans to post, share and rate content. A community section of the site is “designed to create an online experience that is similar to “hanging out in a fr


Industry leaders join to combat auto fraud

Industry leaders join to combat auto fraud

As private party used vehicle automotive sales increase online, so has fraud. It’s enough of a concern that five major online automotive classified sites have banded together to address how to combat the growing threat.

AutoTrader.com, Cars.com, EBay Motors, Mota.com and Pep Boys have formed an alliance called “F.A.I.R.” (Fraud Abatement through Industry Response).



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