France’s dominant horizontal classified site LeBonCoin is partnering with a Norwegian data management and personalization technology provider Cxense Maxifier to target ads.This follows the news about LeBonCoin competitor Logic-Immo establishing a partnership with Criteo to conduct retargeting of ads.Using audience data and advanced real-time analytics, Oslo-based Cxense creates relevant conten
Three developments targeting sellers at Flipkart, the Indian marketplace that’s funded by Naspers and Tiger Global Management (among others):--- Flipkart last week announced an online crafts market, sort of like Etsy in the U.S., that will provide sellers of handmade original products an “India Art House.” The section already includes more than 10,000 products, and “truly embodies the spirit of
There’s an old adage in law enforcement: “Follow the money.”Sheriff Thomas J. Dart of Cook County, Ill., (the county that includes Chicago), did that very successfully in his efforts to shut down the prostitution advertising on Backpage.com.Short-term: Clearly a success. Longer term: Probably a massive failure.Dart sent a letter last week to Visa and MasterCard, urging
Yet another consolidation for Schibsted, leading to still more profits.Schibsted announced tonight that it has agreed with Distilled Media, which operates Daft.ie a
With two more months left for Puissance-3, the old agreement between Logic-Immo and LeBonCoin, the latter is trying to lure as many real estate agents as possible to its new offer with aggressive discounts, Immomatin reported (full article available here in French).