Tag: Search


Avito launches contextual ad platform

Avito launches contextual ad platform

Following in the footsteps of U.S. marketplace Amazon, Russia's general classifieds leader Avito.ru launched its own contextual advertising platform.The Avito.ru site now has a dedicated, contextual ad-services section, that offers to advertise online retailers with links to their products. Once a retailer has signed up, his ads appear in the search resu



Microsoft & AOL unite against Google

Google will be the target of a union of AOL and Microsoft, who have inked a 10-year deal to replace Google as the search engine with Microsoft's Bing, according to Advertising Age.The deal targets Google's search leadership, and AOL will handle display, mobile and


Russia’s Rambler appoints new acting director

Russia’s Rambler appoints new acting director

Rambler&Co, one of Russia's largest media holdings, hired a new acting director for its website Rambler.ru. She is Anastasia Babkina (photo), who has been a marketing executive of Rambler since 2011.Rambler's site offers a variety of services, including auto vertical classifieds AutoRambler, email and search, online news and weather.[caption id="attachment_63886" align="alignleft" widt


Job search engine Neuvoo comes to Europe

Job search engine Neuvoo comes to Europe

Following a round of fundraising earlier this year, Montreal-based job search engine Neuvoo launched its site in the U.K., and plans to expand further into Europe. Neuvoo is a startup.The company raised $500,000 (Canadian dollars) specifically for global expansion, and said it will start with the U.K. and Germany. Other European countries will follow later.


Google says direct-buy search ads ‘imminent’– lots of questions

Google says direct-buy search ads ‘imminent’– lots of questions

Google confirmed reports that it will soon introduce click-to-buy buttons on its paid search ads.

Google Chief Business Officer Omid Kordestani told attendees at the Southern California Code conference on Wednesday that direct-buy is “imminent.”

“There is going to be a buy button soon,” he was quoted.

According to one report, the button would transport the buyer to a m



EBay to launch cost-per-sale search ad format

EBay is launching a new ad format that guarantees first-page placement on product search results. It differs from what EBay has been doing with Google AdWords in that sellers are only charged when a click-through results in a sale.

The ads will begin appearing in the U.S. in June, on a limited basis. Sellers can bid up to 20 percent of a product's final sale price for search keywords.


Rightmove adds school checker tool to its listings

Rightmove adds school checker tool to its listings

A survey conducted by Rightmove, the U.K.’s largest real estate website, revealed that 84 percent of parents would consider moving house to be near a good school. In addition, nine out of ten parents consider the quality of local state schools, when choosing the location for a new home.As a result, Rightmove partnered with

Search giant Mitula buys Nestoria

Search giant Mitula buys Nestoria

Madrid-based Mitula Classified acquired 100 percent of London-based Lokku Limited for an undisclosed amount and changed the company name to The Mitula Group Limited.The Mitula Group owns Mitula.com, a vertical search engine for autos, jobs and real estate in 38 countries, and Lokku Limited owns (among others) <a href="http://www.nestoria.com



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